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Meet the Experts: Marketing Masterclass on 2025 Trends for African Marketers

Oluwakemi Akintola by Oluwakemi Akintola
23 January, 2025
in Insights
Reading Time: 2 mins read

Marketing Analytics Africa is excited to present the Marketing Masterclass: 2025 Marketing Trends – How to Stay Ahead as an African Marketer. This exclusive online webinar will guide marketers on leveraging global innovations to create successful regional campaigns. This masterclass promises insights from industry-leading professionals.

About the Webinar

In an ever-evolving marketing landscape, staying ahead requires blending global trends with local expertise. This session will equip marketers with actionable strategies to adapt global innovations to African markets, fostering campaigns that resonate with local audiences while maintaining international standards.

Whether you’re a seasoned marketer or just starting, this masterclass offers tools to refine your approach and enhance campaign effectiveness in 2025.

What You’ll Gain

Participants will:
  • Learn how to harness global marketing innovations.
  • Discover effective regional customization techniques.
  • Gain insights into building impactful, data-driven campaigns.
  • Network with top marketing professionals.

Meet the Speakers

Jesudetan Onasanya – Regional Lead, Sub-Saharan Africa, Aleph Group

Jesudetan Onasanya is a seasoned marketing and tech professional with over 12 years of experience. He has worked in emerging markets across 60 countries, including Sub-Saharan Africa, MENA, and LATAM. Currently, Jesudetan leads Meta for Business in Nigeria at Aleph Group Inc., focusing on advancing Meta advertising across industries. With his extensive expertise in cross-border market expansion, Jesudetan is the go-to expert for businesses looking to scale globally.

Adaora Odufuwa – ABM, Digital, Colgate-Tolaram

An award-winning marketing professional, Adaora Odufuwa brings five years of expertise in digital marketing and programmatic trading. She excels at creating on-brand marketing content and optimizing campaign strategies. A winner of the 2023 Young Lions West Africa Media Competition, Adaora has a proven track record of leveraging social media tools and SEM strategies to drive growth and performance for global brands.

Victor Ojeakhena – CEO, Marketing Analytics Africa

Victor Ojeakhena is a dynamic marketing leader with over 10 years of experience in driving business growth through innovative campaigns and digital transformation. As the visionary founder of Marketing Analytics Africa, Victor is renowned for delivering measurable ROI and fostering strong client relationships. His expertise in strategy and business expansion makes him a key resource for any marketing professional aiming for long-term success.

Register for the Webinar

Don’t miss out on this opportunity to learn from the best. Registration is free and open to all marketers eager to sharpen their skills for 2025.

Date: 23rd January 2025

Time: 12:00 pm – 1:00 pm

Location: Online

Visit www.marketinganalytics.africa to register and secure your spot.

Join us as we explore the future of marketing in Africa and discover how to turn global trends into localized success.

Tags: African MarketersAfrican MarketingMarketing Trends 2025Marketing Trends AfricaMasterclassWebinar
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Oluwakemi Akintola

Oluwakemi Akintola

I am a passionate contributor at Marketing Analytics Africa (MAA). My work involves researching African marketing trends, creating engaging content, and managing data to support impactful projects and events. I’m committed to empowering African businesses with data-driven insights and helping shape a more innovative and inclusive marketing landscape across the continent.

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