Submit Work
At Marketing Analytics Africa (MAA), we believe in the power of shared knowledge and collaborative growth. As the premier platform for marketing insights in Africa, we invite marketers, researchers, agencies, and brands to contribute their expertise and success stories to our ever-growing knowledge base.
Why Contribute to MAA?
- Showcase your work to a pan-African audience of marketing professionals
- Establish yourself or your brand as a thought leader in the African market
- Connect with peers and potential clients across the continent
- Stay at the forefront of marketing trends and innovations in Africa
We welcome contributions from:
- Marketing professionals in agencies and brands
- Researchers and academics specializing in African markets
- Media and technology innovators
- Brand managers and strategists
Types of Contributions We Seek:
- Market Insights Articles Share your unique perspectives on African marketing trends, consumer behaviour, or industry developments. We’re looking for original thoughts that stimulate discussion and provide actionable insights for our readers.
- Case Studies Have you run a successful campaign or marketing initiative in an African market? We want to hear about it! Submit your case study showcasing your strategy, execution, and results.
- Research Papers For academics and researchers, MAA offers a platform to share your findings with industry practitioners. We prefer papers that have been adapted for a business audience, focusing on key implications and actionable insights.
- Data-Driven Analysis If you have conducted market research or have access to unique data about African consumers or markets, we’d love to feature your analysis on our platform.
- Campaign Submissions Agencies and brands are invited to submit their advertising campaigns, including TV commercials, print ads, digital campaigns, and integrated marketing efforts. This is your opportunity to showcase your creative work to a wide African audience.
Submission Guidelines:
- Articles should be between 1,000-2,500 words, excluding references
- Case studies should include clear objectives, strategies, execution details, and measurable results
- All submissions should be in English
- Include relevant data, charts, or visuals to support your content
- Avoid overt self-promotion; focus on providing value to the reader
- For campaign submissions, include a brief (max 500 words) on the strategy and results, along with the creative assets
How to Submit:
Send your contributions or pitches to contribute@marketinganlytics.africa. Please include a brief bio and any relevant credentials. Our editorial team will review all submissions and get back to you within 1-2 weeks. We may suggest edits or request additional information to ensure your contribution aligns with our audience’s needs.
