How African Marketers Are Winning the $1 Billion AI Revolution
Picture this: It's 2030, just five years from now. Africa's economy has been transformed by a $1 billion AI revolution. ...
Tag: African brands
Real-Time Marketing with AI: How African Brands Are Responding Faster
Picture this: It’s 6 AM in Lagos, and a local football team scored a dramatic victory. Within minutes, a Nigerian ...
Zimbabwe’s Own Lager by Zambezi Lager
https://youtu.be/ImkEltuLUi8 Zambezi Lager’s TV spot isn’t just an ad, it’s a cultural manifesto in 30 seconds. By anchoring the ...
Nedbank’s #GetMoneyFit
https://youtu.be/RfGPIa1CjEI Nedbank’s #GetMoneyFit campaign redefines banking communication by framing financial discipline as an athletic pursuit, where money is not ...
WATCH US by Showmax
https://youtu.be/kKV6fuP2Yac Watch Us by Showmax campaign leans heavily into each character's personal story and cultural context. It doesn’t feel ...
The Voice of the Ocean
https://youtu.be/YL7kZsg3Mq4 To celebrate the World Oceans Day, the Government of Cabo Verde, through the Ministry of the Environment, carried out ...
KFC Nigeria: Democracy Day
This KFC’s Democracy Day campaign brilliantly merges civic pride with consumer psychology and we think it stands out as an ...
Beyond Billboards: Creative Ways African Brands Are Engaging Customers
Forget flashy ads and towering billboards—African brands are rewriting the playbook on customer engagement. In Accra, a QR code on ...
How to Use Customer Data to Build Strong Brand Loyalty
In today’s competitive market, brand loyalty is more than just a customer repeatedly purchasing your product—it’s about creating a strong ...
Storytelling for African Brands: Connecting with Younger Audiences
In a rapidly evolving market, capturing the attention and loyalty of younger audiences has never been more critical for business ...
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