In this intriguing short ad film, Leadway Assurance creatively expresses the need to create time for priceless and timeless moments.
Leadway Assurance’s “No Looseguard (Pension Edition),” which uses a unique, attention-grabbing approach, aims to reframe how Nigerians perceive insurance. This edition of the “No Looseguard” series shows a dedicated, passionate employee who spends most of his life at his work desk while missing out on great times in life, family, relationships, and friendship.
This professional campaign was published in June 2025. It was created for the brand: Leadway Assurance, by ad agency: Purple Stardust
Credits
Advertising Agency: Purple Stardust, Nigeria
Client: Leadway Assurance
Copyright Notice: This material is shared for informational purposes. If you are the copyright holder and would like this content updated or removed, please email support@marketinganalytics.africa and we will promptly remove it.
